tools / web
Beekenkamp: Labella Dahlia Style Quiz
The choice is vast...
For Beekenkamp, we developed the Ambella Style Quiz, an interactive experience on a Pixio touchscreen display. Visitors answer five short style questions and instantly discover which Dahlia best matches their personal taste. This playful tool positions the Dahlia as a trendy, versatile plant that complements any style.
Technical description
The quiz was built in custom WordPress and specifically designed for use on a Pixio touchscreen display. Its simple, intuitive interface ensures a smooth flow through the five questions, with a visually appealing presentation of the results. Thanks to the Mailchimp integration, results and email addresses are automatically processed, enabling direct follow-up for marketing campaigns.
Designing an interactive experience
The challenge was to present the Dahlia not just as a product, but as a component of someone’s personal style. With attention to UX Design, we developed a playful, accessible quiz with striking visuals and an intuitive interface. The interactive design encourages visitors to actively participate, increasing brand engagement.
Result
The end result is a striking brand activation that surprises and inspires visitors. The combination of a personal style match and direct visual feedback makes the quiz both fun and effective. Beekenkamp successfully positions the Labella Dahlia as trendy, versatile, and suitable for any lifestyle.
