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WPK Westlandse Plantenkwekerij Floriscan

From pot to digital plant experience

For WPK Westlandse Plantenkwekerij, we implemented Floriscan across multiple products, connecting physical plants to a digital information layer via QR codes.

The QR code can be placed flexibly on the pot, sticker or label, giving consumers instant access to a dedicated digital plant page with one simple scan.

Clear explanations instead of confusing icons

Instead of small, often unclear care icons, Floriscan offers:

  • Full plant care instructions in plain language

  • Practical tips for everyday home use

  • The ability to ask questions directly via the AI plant assistant

This removes uncertainty and increases consumer confidence at the point of purchase.

Result

By adding Floriscan, WPK enhances its products with a smart digital layer. The result: better informed customers, stronger engagement after purchase, and a future-proof way to communicate plant care information at retail level.